One of the most daunting of these challenges is the one that most heavily impacts long-term success for most small to mid-size businesses — reaching potential customers.

Three Ways to Connect With Your (Future) Customers

A small business faces many challenges, from managing startup costs, to handling logistics, and dealing with daily HR and payroll responsibilities. One of the most daunting of these challenges is the one that most heavily

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Having an optimized website is a great start, but with tools like Google My Business (GMB), you can take getting information about your business and services online to a new level.

Google My Business: A Versatile Marketing Tool

Optimizing your profile may have more benefits than you think. One of the greatest challenges facing small- to mid-sized businesses (especially newly founded) is the prospect of being discovered by potential customers online. Having an

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The truth is that blogging can be done easily, and lead to a better relationship with your customers, as well as provide you with opportunities to further educate them on your brand and what you offer.

Blogging for Businesses: Getting Started

For many small- to medium-sized businesses, the idea of blogging seems intimidating. What should a business write about? How often should they post? Who will write the posts? And what blogging platform should be used?

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